BAXTER GALLERY SHANGHAI
No. 50 Yongyuan Road, Jing'an District
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BAXTER GALLERY SHANGHAI
IN THE HEART OF ONE OF THE MOST VIBRANT DISTRICTS FOR FASHION AND DESIGN, THE NEW FLAGSHIP STORE BAXTER GALLERY SHANGHAI OFFICIALLY OPENS ITS DOORS ON SATURDAY, JUNE 21.
Part of a major urban regeneration project, the space covers 1200 sqm across two levels and is conceived as a place for gathering, showcasing, and connecting.
Part of a major urban regeneration project, the space covers 1200 sqm across two levels and is conceived as a place for gathering, showcasing, and connecting.
On the ground floor, a mirrored red volume cuts through the architectural space, becoming the visual centerpiece around which the experience unfolds.
The presence of The Club – a restaurant and cocktail bar – extends the life of the store into the evening hours, transforming it into a convivial and open environment.
The exhibition areas flow seamlessly, hosting both iconic furnishings and moments of social interaction. On the upper floor, the narrative continues through wide spaces and more intimate living settings.
At the heart of the project is the Baxter House, a space dedicated to dialogue with architects and designers, where the extensive materials library invites experimentation and inspiration.
Baxter Gallery Shanghai is not just a flagship: it’s an invitation to experience design with new eyes.
